Eminem, Bruno Stunt Was Staged, MTV Writer Confirms

Bruno, Eminem stunt part of dress rehearsal

Angry Eminem -- a powerful selling tool.

Just as I (and many others) suspected, the Eminem, Bruno stunt that ended with the rapper angrily storming of the stage was planned and rehearsed, right down to bleeping out Eminem’s profanity.

Andy Samberg’s head writer for the MTV Movie Awards, Scott Aukerman, admitted in a blog that “the Bruno/Eminem incident was staged. That’s all anyone wants to talk about, so let’s get it out of the way. They rehearsed it at dress and yes, it went as far as it did on the live show then."

The blog post was taken down quicker than you can get online payday loans, but not before the Los Angeles Times, Prefixmag.com and several other media sources got a hold of it.

All for the sake of publicity

So, why would the MTV Movie Awards choose to air something as shocking as Sacha Baron Cohen, dressed as Austrian fashionista Bruno, sticking his bare rear end in Eminem’s face?

For the money, of course! The Eminem/Bruno stunt and Eminem’s angry storm-off afterward have drawn massive amounts of hype. As Aukerman wrote in his blog post before it was pulled, “it’s all anyone wants to talk about.”

The fact that the post was pulled only further proves that MTV planned to surround the incident with an air of mystery that would keep audiences seeking the answers. Consequently, Eminem’s latest album and Sacha Baron Cohen’s upcoming movie “Bruno,” will also get plenty of attention, which will translate to plenty of dollars and music stores and box offices across the country. ... click here to read the rest of the article titled "Eminem, Bruno Stunt Was Staged, MTV Writer Confirms"